Apple Safari: 6 Easy Ways To Combat Tracking

The Apple Safari web browser is an integral part of a wider campaign to safeguard customer privacy. The business offers comprehensive features that protect consumers when they use Apple Safari daily.

How People Are Tracked Online and How Browsing Functions:

Apple has published a little video that raises questions about how browser web tracking operates and how it might expose users. It highlights how individuals’ online activities are tracked by “other” browsers, which create profiles of them without their awareness.

They can reveal location, which allows data corporations to locate individuals without their consent. Websites may also be able to access user data, endangering privacy, in addition to particular extensions. It also illustrates how users may not be completely protected while using alternative browsers for private surfing.

According to Apple, consumers who use Safari have cross-site tracking prohibited, which effectively prevents businesses from tracking them online. With location control, users can select when websites may access their location. Thirdly, a selection of privacy-focused add-ons is available, and lastly, Safari provides sophisticated private browsing.

How Apple Safari Consigns Typical Tracking Techniques

In order to address this, the business has started a campaign highlighting six crucial ways in which its browser safeguards user privacy. These include preventing cross-site tracking, safeguarding extensions, protecting location data, and enhancing Private Browsing with link protection. Apple released the macOS Sequoia public beta and iOS 18 public beta at the same time when the campaign is launched.

Preventing Cross-Site Tracking

Apple developed an Intelligent Tracking Prevention function that employs machine learning to identify which domains are used to monitor users since data businesses are always coming up with new ways to follow consumers. After then, the tracking data is removed from the device and separated. By default, Intelligent Tracking Prevention is enabled when you use Safari.

Protects IP Addresses from Well-Known Trackers

Also, Apple Safari conceals users’ IP addresses from recognized trackers. This is significant because a user’s IP address may be used to identify them across sessions and websites uniquely, therefore revealing their exact location.

According to Apple, Safari also thwarts fingerprinting, which refers to methods of determining your identity and browsing activities. Fonts, plug-ins, screen resolution, and system setup can all be combined to create a fingerprint. According to the report, trackers find it difficult to identify individual Apple products due to their efficient system version.

Apple points out that Safari aids in safeguarding location data, which is another method via which websites and data providers attempt to follow users. Because Safari gives users control, it does not share location data with any search engine.

Apple Safari allows users to have more choices over when a website may use their location. For example, when searching for nearby locations requires users to input their location.Users are urged to “share or not share” data, or they can choose to “remember my decision for one day”.

Web Extensions That Protect Privacy

According to Apple, certain add-ons for other browsers have the ability to monitor what users see. In contrast, Safari notifies users of the data the extension is permitted to access before being enabled.

Blocks Recognized Trackers in Private Browsing

Apple Safari’s Private Browsing does not save user-generated searches, auto-filled forms, or online pages. Apple is also improving these security features with Touch ID and Face ID.

Eliminates Tracking Parameters from URLs

Users may discover that certain links on the internet include extra data to track you. According to the business, Safari eliminates any extraneous trackers or links added to URLs that are shared in Messages and Mail. This also works while browsing using Safari Private Browsing.